LEPAS launches first Global Elegant Lifestyle Week in Wuhu

LEPAS will hold its first Global Elegant Lifestyle Week from Oct. 18-24, 2026, as part of the Chery International User Summit in Wuhu, China. The centerpiece is the debut of Global Elegance Promenade, a cultural showcase meant to position the NEV brand around localized, cross-cultural ideas of elegance.

Why it matters: - LEPAS is using its first Global Elegant Lifestyle Week to frame electric mobility as a cultural and lifestyle experience, not just a product category. - The event is designed to deepen the brand’s global expansion by connecting with local communities and user groups across markets. - The showcase comes as automakers push NEV brands beyond technology and into identity, design and customer experience.

What happened: - LEPAS will host its first Global Elegant Lifestyle Week from Oct. 18-24, 2026, during the Chery International User Summit 2026. - The centerpiece, Global Elegance Promenade, will debut in Luolan Town in Wuhu, China. - The event invites visitors to explore how elegance can be expressed in the NEV era. - The week brings together the brand’s first users, partners and industry media under the theme “TOGETHER IN ELEGANCE.”

The details: - LEPAS describes itself as the “Preferred Brand for Elegant Mobility Life” and says its expansion strategy is about joining local life in different markets. - The brand is tying its message to sport, art, design, charity and other locally relevant activities. - Global Elegance Promenade will feature local lifestyles, design traditions, signature scents, immersive experiences and user stories. - The experience is meant to create an open, relaxed and stylish setting for visitors from different cultures. - The promenade will showcase elegance from East Asia, Europe, the Middle East, Africa, Southeast Asia and Latin America. - Visitors can encounter references ranging from Song-brocade textures and fine fragrances to Earl Grey tea in a garden setting. - Other scenes include blue-framed windows, warm sunlight, herbal tea, flowing silk and orchid scents. - LEPAS says Global Elegant Lifestyle Partners helped shape and share the experience. - The company says the promenade is intended as a platform for connection and co-creation.

Between the lines: - LEPAS is positioning elegance as something interpreted differently across cultures, which gives the brand flexibility as it expands internationally. - The focus on user stories and local traditions suggests the company wants community participation to be part of the brand itself. - The approach also helps LEPAS stand out in a crowded NEV market by emphasizing lifestyle branding alongside vehicle technology.

What's next: - The Global Elegant Lifestyle Week will unfold over seven days in Wuhu. - LEPAS plans to use the event to gather feedback, exchange ideas and shape a new vision for elegant mobility in the NEV era. - The company is continuing to expand through a global dealer network of more than 500 sales and service locations.

The bottom line: - LEPAS is turning a brand event into a global lifestyle pitch, using culture and collaboration to define what elegant electric mobility should look like.